Source: beta.thehindu.com
CHENNAI, INDIA, April 2010: Tamil film music, which is the prime factor to determine the success of a movie, has taken to digitization of music in a big way. In fact, it is now a step ahead of Bollywood film albums by stamping its place in the celebrated Apple iStore.
iPhone or iPod users in the country can now legitimately buy a Tamil film album for their phones. Vinnaithaandi Varuvaaya has become the one of the first films in the country to get into Apple iStore.