Indovation = India + Innovation
Source: schott.blogs.nytimes.com NEW YORK, USA, February 1, 2010: Innovation tailored to the demands and incomes of consumers in India is the new big trend in business. Global companies are now bending over backwards to innovate for India – there’s even a new term for it, “Indovation” – and the key theme is to skin prices down till they fit into…
