{"id":8928,"date":"2010-04-01T12:00:00","date_gmt":"2010-04-01T12:00:00","guid":{"rendered":"https:\/\/www.hinduismtoday.com\/hpi\/2010\/04\/01\/fast-food-chain-s-green-challenge-composting-3\/"},"modified":"2010-04-01T12:00:00","modified_gmt":"2010-04-01T12:00:00","slug":"fast-food-chain-s-green-challenge-composting-3","status":"publish","type":"post","link":"https:\/\/www.hinduismtoday.com\/hpi\/2010\/04\/01\/fast-food-chain-s-green-challenge-composting-3\/","title":{"rendered":"Fast-Food Chain&#8217;s Green Challenge: Composting"},"content":{"rendered":"<p>Source: HPI<\/p>\n<p>LONDON, UK, <b>April 1, 2010<\/b>: We live in green times. It does not matter if you are a climate change skeptic or a die-hard ecologist: being green is good for business, health is the word of the day, and even fast food chains have taken notice. <\/p>\n<p>Recently, major fast-food conglomerates began large scale operations to compost their organic waste&#8211;leftover sandwiches, food-like substances and some materials that resemble chickens. But the technological challenge was greater than expected, as John McBurger, assistant director for green marketing of a well-known company, explains. The challenge, according to him, is that their food will not decompose. &#8220;These are really good foods. I mean, good. They are healthy, they are made to stay heathy. Like, forever.&#8221;<\/p>\n<p>Facing a public relations issue with ever-growing piles of resilient foodstuff, John McBurger said that decisive action was being taken. &#8220;We are starting a marketing campaign aimed at bacteria, specially the young ones,&#8221; he carefully explained. &#8220;We will make them familiar with this food, show trendy and cool bacteria eating it. They will love it.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Source: HPI LONDON, UK, April 1, 2010: We live in green times. It does not matter if you are a,&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-8928","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/www.hinduismtoday.com\/hpi\/wp-json\/wp\/v2\/posts\/8928","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hinduismtoday.com\/hpi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hinduismtoday.com\/hpi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hinduismtoday.com\/hpi\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hinduismtoday.com\/hpi\/wp-json\/wp\/v2\/comments?post=8928"}],"version-history":[{"count":0,"href":"https:\/\/www.hinduismtoday.com\/hpi\/wp-json\/wp\/v2\/posts\/8928\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.hinduismtoday.com\/hpi\/wp-json\/wp\/v2\/media?parent=8928"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hinduismtoday.com\/hpi\/wp-json\/wp\/v2\/categories?post=8928"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hinduismtoday.com\/hpi\/wp-json\/wp\/v2\/tags?post=8928"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}