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Taco Bell Pulls Super Bowl Ad Making Fun of Veggie Eaters After Veggie Eaters Complain


on 2013/1/31 1:52:38 ( 1571 reads )

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UNITED STATES, January 2013 (gawker.com): A Taco Bell ad chastising party-poopers who bring veggie platters to Game Day has been pulled following a Twitter campaign launched by the Center for Science in the Public Interest.

"Veggies on game day is like punting on fourth and one -- it's a cop out," the ad's narrator sneers, before touting Taco Bell's Taco 12 Pack as a "Game Day tradition" (despite having just "introduced" it seconds earlier).

Concerned that the commercial might "discourage people from eating vegetables," CSPI asked veggie lovers to tweet their complaints at Taco Bell, and the company eventually decided to pull the ad off the air. CSPI released a statement thanking Taco Bell "for responding with record speed to address nutritionists' and consumers' concern."

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